Education Consultants

International education consultancy looking to expand their audience base, and improve on their already successful digital ad campaigns.

Challenges

In hyper growth mode, and with an already successful digital ad strategy, they were looking to expand into new a new country and improve upon their results.

Solution

Provided comprehensive consolidation of digital advertising campaigns across Google and Meta. Implemented a variety of best practices to improve conversion tracking, integrate more tightly with their CRM (Hubspot), and generate a much lower cost per lead.

Scoreboard

Successful management of over $2.5 million annual ad spend
80% reduction in Google Search cost per lead