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Agency Guides Indispensable Digital Advertising Resources

robin@wulver.ca 17 October, 2023 0 Comments
An abstract image of Helpful Digital Advertising Resources.

Every digital advertiser needs an arsenal of invaluable resources to do their job properly. This is the home to those resources for us here at Wulver.

These are the resources that we’ve used that we’re so happy we found. And we hope you find them just as useful. Enjoy!

Business Books

Some of the most valuable advertising and general business books we’ve ever read.

Advertising for Skeptics, by Bob Hoffman.
This is Marketing, by Seth Godin.
Blue Ocean Strategy, by W. Chan Kim
Positioning, by Al Ries, Jack Trout
Building a StoryBrand, by Donald Miller
To Sell is Human, by Daniel H. Pink
Drive: The Surprising Truth About What Motivates Us, by Daniel H. Pink
Great by Choice, Jim Collins
Ponderings of a PPC Professional, by Kirk Williams

Software

Task Management: Asana is our favourite. Trello is 2nd place.
Email Management: Shift. If you use multiple email accounts, this is a must!
Document Management: Google Workspace. Microsoft Office is also required in most situations.
Instant Messaging: Slack.
Accounting: Quickbooks
Stock Photography: Depositphotos

Author Details

author thumbnail image
robin@wulver.ca
I’m Robin Eldred, the owner here at Wulver. I’ve worked in digital advertising since the turn of the century. I go way back, and have the digital scars to prove it.

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